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category: Management , Design
duration: 4 years
mode: offline
course ID: CT-163
reviews: 260
Industrial Marketing Course 2023 Industrial marketing programme provides an understanding of the industrial marketing processes and practices. The programme aims at enhancing managerial competence and prepares students for marketing of goods and services within organisations or manufacturers.
Further, it provides in-depth case studies on how to develop business marketing strategies particularly directed towards international customers. The courses also give specific knowledge on how to handle challenges that managers face in international organisations.
Besides, the course is designed to provide students with the ability to understand industrial markets and relevant industrial marketing strategies as well as market structures and demand in business. It has components of advertising, sales, number-crunching and telecommunications. Industrial marketing requires a complex skill set that pulls from multiple disciplines of business.
| Course Level | Postgraduate |
| Full-Form | MBA in Industrial Management |
| Duration | 2-years |
| Examination type | Semester Type |
| Eligibility | Valid score in CAT/GMAT/CMAT |
| Admission Process | Candidates must hold a Bachelor’s degree in relevant discipline from a recognized university. |
| Average Annual Fees | INR 1,00,000 to 7,00,000 |
| Average Annual Salary | INR 3,00,000 to 10,00,000 |
| Top Recruiters | GlaxoSmithKline ,Raymond, PepsiCo ,Hyundai , Mahindra & Mahindra, Future Group, Maruti Suzuki, Ford , SAIL, Nestle, HUL, DTDC, Himalaya, ITC, Reliance Industries Ltd. |
| Job Profile | Purchasing Manager, Industrial Production Manager, Operations Manager, Quality Control Officer, Construction Manager, Organizational Consultant etc. |
Industrial marketing is a vast field where professionals can serve different roles in a company's industrial marketing division. Most manufacturing companies (primarily B2B) are shifting their marketing resources away from traditional marketing and into online channels. The reasons are simple: potential customers go online to search for products, services.
| Job Profile | Average Annual Salary |
|---|---|
| Purchase Manager | INR 7,00,000 |
| Project Manager | INR 8,12,000 |
| Industrial Production Manager | INR 4,85,000 |
| Quality Assurance Manager | INR 5,95,000 |
| Organizational Consultant | INR 6,29,000 |
| Construction Manager | INR 5,52,000 |
| Course Level | Postgraduate |
| Full-Form | MBA in Industrial Management |
| Duration | 2-years |
| Examination type | Semester Type |
| Eligibility | Valid score in CAT/GMAT/CMAT |
| Admission Process | Candidates must hold a Bachelor’s degree in relevant discipline from a recognized university. |
| Average Annual Fees | INR 1,00,000 to 7,00,000 |
| Average Annual Salary | INR 3,00,000 to 10,00,000 |
| Top Recruiters | GlaxoSmithKline ,Raymond, PepsiCo ,Hyundai , Mahindra & Mahindra, Future Group, Maruti Suzuki, Ford , SAIL, Nestle, HUL, DTDC, Himalaya, ITC, Reliance Industries Ltd. |
| Job Profile | Purchasing Manager, Industrial Production Manager, Operations Manager, Quality Control Officer, Construction Manager, Organizational Consultant etc. |
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